4 Ways Your Business Can Appeal to a Young Target Audience

4 Ways Your Business Can Appeal to a Young Target Audience

Appealing to your target audience should be near the top of your business’s list of priorities. But how can you appeal to that audience when it is made up of young people. Here are four ways to appeal to a...
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The Advantages Of Using A Social Advertising Platform

The Advantages Of Using A Social Advertising Platform

With the decline of banner advertising and rise of ad blocking, social media advertising’s rise seems set to continue, with social media advertising revenue already reaching $8bn in 2015.  Whilst paid search is still king of digital advertising, it some...
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Understanding the Benefits of Both Traditional and Online Marketing

Understanding the Benefits of Both Traditional and Online Marketing

No business can take off the ground without a considerable amount of marketing. You could probably say that marketing is the lifeline if any business, seeing as how it encompasses all endeavors to promote and grow a business – distribution,...
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Not Just Referrals – Creating a Better Legal Marketing Plan

Not Just Referrals – Creating a Better Legal Marketing Plan

Your legal marketing plan shouldn’t have a sole focus. Rather, it must be a complete plan which embraces all the possible sources of clients. Not to downplay the referrals.  They are very valuable particularly in that they’ve a snowball effect....
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Simple Digital Marketing Tips for Every Business

Simple Digital Marketing Tips for Every Business

Digital marketing has plenty of potential because it provides businesses with huge returns without making them incur a lot of costs. The problem is that most large businesses have been able to tap into the benefits of this form of...
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Understanding Digital Marketing And Its Importance In Today’s World

Understanding Digital Marketing And Its Importance In Today’s World

Defining digital marketing can get a bit difficult because most people tend to mix the idea of internet marketing with digital marketing. Digital marketing is a broader term and internet marketing is just one part of it. When you talk...
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